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Eugene Ballet Has A Brand New Look

For nearly 40 years, Eugene Ballet has served our community, and many communities around the Pacific Northwest, with incredible, professional performances to dance classes for all ages and everything in between. As we approach this significant milestone, and prepare to start building a new home, we wanted our brand and our website to reflect all that we do and who we have become.

Eugene Ballet Company and Eugene Ballet Academy have often been referred to as different entities and even had different, albeit cohesive, logos. Eugene Ballet Company was “EBC,” Eugene Ballet Academy was “EBA” and the Youth Ballet was “EYB.” While this terminology makes sense to those of us inside of the organization, we felt it may not be as transparent to those outside of the organization. We felt our audiences and donors would benefit from updating our language – how we refer to ourselves – as well as our brand.

We’re so excited to share our new brand and website with you and encourage you to take a look around! In addition to some exciting features and a new look, our website now has a blog where we will update you on all the happenings in and out of the studio. We also added a historical timeline with photos and a press section so you can stay in the know about all things Eugene Ballet.

Eugene Ballet’s logo and branding designed by JLN Design.

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